Management at Ergotron
Daneen Kiger Vice President, Global Marketing
Daneen J. Kiger, Vice-President of Global Marketing, brings over 25 years expertise in developing marketing and brand strategies to grow revenue to her new role at Ergotron. Daneen began her career at Ergotron in 2004 as the Retail Business Development Director, and for the last six years managed channel, event and communication marketing teams as the Sr. Marketing Director of Global Channel Operations. Here she was responsible for driving the creation, development, implementation and growth of strategic global programs and promotions that drive incremental revenue opportunities, instituting Ergotron’s strategic product launch processes. She also championed Ergotron’s social media programs and the launch of the JustStand® Wellness Uprising, Ergotron’s causal website and social campaign designed to build community around the need to create healthy work environments promoting employee wellness, to successfully increase awareness and sales of WorkFit product line.
Prior to Ergotron, Daneen held several strategic marketing positions at the data storage manufacturer Imation Corporation, including eChannel program marketing, consumer market development, and channel marketing. At Imation she launched Imation’s first online store, implemented marketing programs and retailer marketing activities, merchandising, and promotions to help increase revenue growth and administered online customer loyalty program for consumable product line. Daneen also held several positions at DIGI International, where she identified and maintained strategic relationships with key industry and channel partners. She also managed communication and channel marketing teams that identified and developed promotional campaigns to optimize solution sales in global distribution channels.
She graduated from Mankato State University, Minnesota, with a Bachelor of Science Degree in Business Administration - International Business and Marketing. She is a member of the Marketing Leadership Council, the Consumer Electronics Association, Baptie & Company, and the American Marketing Association. She was recognized in January 2013 as one of the Top 80 Work-Life Experts to Follow on Twitter via @ecworklife.
In her free time, Daneen enjoys spending time with her husband and three boys, is an active supporter of her kid’s sporting ventures, loves photography, riding her Harley and is an avid Minnesota Vikings fan.